The following was written on a coupon for a free booklet about Ensign Cameras.
HELPFUL HINTS for Photographers.
Sunshine makes all the difference to a photograph. It lights up the shadows, puts in contrasts, and makes the pictures thoroughly pleasing.
Therefore: Take your "Snapshots" when the sun is actually shining, or only lightly covered by clouds.
Don't attempt to make "Snapshots" in Winter or on dull evenings at any time. Make a "Time" exposure instead.
Always hold the Camera very still during exposure.
Don't have the sun dead in front of you - preferably it should be to one side or the other, or behind.
When making a "Time" exposure rest the Camera on some suitable support, such as a table and hold the Camera quite still.
Try and arrange your subjects in front of a pleasant background.
Don't forget to wind your film to the next number after making an exposure.
